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Interpreting the Landscape: Turning Demographic Shifts Into Strategic Guidance

Past and Future Population Trends - BLS & Co.

Population trends are critical indicators for site selectors and businesses. They help reveal where talent pools, consumer demand, and economic activity are most likely to grow—guiding smarter, more sustainable location decisions.

This map visualizes county-level population change across the U.S., showing historical trends (2020–2024) and future projections (2024–2029). The bivariate shading distinguishes patterns of growth and decline over time:

  • Dark green: Positive growth in both periods (sustained growth)
  • Orange: Negative growth in both periods (sustained decline)
  • Light green: Negative growth in the past, but projected to grow (rebound potential)
  • Yellow: Positive growth in the past, but projected to decline (cooling off)

While some counties show signs of decline or stagnation, it's important not to overlook their potential. Many large metro areas still house millions of residents despite flat growth. Some counties may appear stagnant overall but contain vibrant neighborhoods—or are adjacent to rapidly growing regions.

At BLS & Co., we use advanced GIS tools to conduct multidimensional demographic analyses that help our clients make confident, data-driven decisions. Population trends are just one piece of the puzzle—but a vital one.

Tracey Hyatt Bosman, CEcD

Managing Director

Tracey Hyatt Bosman develops and executes incentives and location selection strategies for BLS & Co.'s corporate and institutional clients. She is a certified economic developer with twenty years of professional experience across a wide range of sectors, including data centers, manufacturing, headquarters, back office and contact center operations, and logistics.

Carissa Foley

GIS and Site Selection Consultant

Carissa Foley is a GIS and Site Selection Consultant at Biggins Lacy Shapiro & Company (BLS & Co.), providing advanced GIS-based analytics, mapping and customized research in support of site selection consulting projects to clients across the country.

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Interested in Learning More?

Contact us today at 609.924.9775 or info@blsstrategies.comto schedule an initial consultation.
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